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Huge Potential Market Of Adult Diaper

  • 2019-09-04

(According to China Life Paper and Hygiene Products Information Network)



With the improvement of living standards and the increase of retired seniors in China’s only-child family, the old people with strong purchasing power feel that it is inconvenient to rely on their children’s service. Most of them are willing to pay for adult incontinence products and continue to pursue comfort. The realm of life and a high standard of quality of life. At the same time, the income level of young people in the post-80s and post-90s is no longer the same as before, and purchasing power cannot be ignored.


With the continuous segmentation and upgrading of the health care needs of the elderly and their families, including diapers and diapers, the diaper industry will have more and more opportunities to segment products, segment populations and new business models. In the end, it must be an innovative enterprise with strong technical accumulation, the most profound insight into user needs, and the most sensitive to the new marketing model.


With the rapid development of the global aging trend, the adult diaper market is becoming larger and larger, and the trend of declining birth rate has led to the decline of the baby diaper market. So, what is the current market size of adult diapers? Can the future continue to erupt in the short time like baby diapers?


It is understood that the total sales of adult incontinence products in Japan in 2017 was 7.835 billion pieces, an increase of 21% over 2013; in 2015-2020, the sales of adult diapers in the United States will increase by 48%, compared with the sales of baby diapers only 2.6%.


Globally, in 2018, global adult incontinence products (adult diapers and diapers, and mattresses) consumed approximately 59.4 billion tablets. Compared with 2017, it increased by 9.9%. In the five years from 2018 to 2023, global adult product sales are expected to grow at an average annual rate of 9.5%, reaching 93.4 billion. In North America, Europe and Japan, pad products for mild incontinence, as well as medium to heavy trousers, are still the fastest growing incontinence category.


The growth of the adult diaper market is the most important for manufacturers to improve production efficiency while ensuring product quality.

Company Introduction Quanzhou Dollartree Hygienics Co., Ltd. was established in 2009, located in Jinjiang City, Fujian Province, and established Cameroon office since last year. We are specialized in baby diaper, sanitary napkins, adult diaper, baby wipes and other health supplies R & D operations, production, testing center, marketing and warehousing distribution services. Our team has working in this industry for more than 10 years, and we have many own brands selling worldwide. Our pursuit is to realize the dream of healthy life in the field of health products. We have become an international sustainable entrepreneurial enterprise with sustained and healthy development, under our firm belief, trust and generation after generation of struggle. We practice the core values about "Focus on customer value and continue to struggle as the foundation of entrepreneurial practice" continuously. In order to achieve a simple and healthy life style, we advocate the formation of a community of interests, among our customers, employees and partners, by foucsing on excellence quality and service efforts. Currently, we have a branch office in Cameroon to provide services and products to Africa. In the near future, we will build more branches in other countries with our efforts. Factory Introduction Factory area of 18000㎡, with more than 10 high-end automated full-servo production line, the specialized production staff of 225 people, 5 R & D personnel, 3 for the testing center, marketing team (domestic and foreign) a total of 58 people, and 12 main managers. We have an efficient production team with sufficient capabilities. Professional inspectors ensure stable quality. Certification We currently have many certification reports, such as ISO, SGS, Nigeria OAPI, Cameroon LALANCOM and various quality test reports. We update these certificates every year.

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